Two words that embody the identity of the Kiloutou Group across the seven countries in which it operates: France, Germany, Poland, Italy, Spain, Denmark and Portugal. A brand signature, officially launched in April 2025, that reveals a genuine mindset and a unique colour: the famous yellow spirit.
Purpose & values
The pillars of Kiloutou’s identity
The choice of words ‘Rent, Share’ is not random. It is the sum of two strong foundations that guide the company and its teammates on a daily basis.
Purpose
“We believe in the power of sharing to solve today and tomorrow’s challenges.
Through our collective commitment, we rent equipment that makes our clients’ projects more sustainable.”
Values
The Group’s teammates have chosen four values to define them: simplicity (in communication), customer satisfaction, team spirit and performance. Each country in the Group also has its own value that reflects its culture: friendliness in France, ambition in Portugal, involvment in Poland, transparency in Italy, entrepreneurship in Germany, passion in Spain and ‘People first’ in Denmark.
A brand signature that makes sens
A reflection of everyday life shared by all
This signature stems from the daily experiences of teammates, regardless of their culture or position.
Sharing is the common thread that runs through every day, and it is present in all interactions with customers, suppliers and colleagues.
SHARING
equipment, of course, that’s part of the job
SHARING
customer challenges (and their little annoyances too)
SHARING
best practices, knowledge & expertise
SHARING
moments of conviviality (and lots of coffee!)
‘Rent, Share.’ perfectly sums up our brand identity and our commitments. This slogan reflects who we are and brings us together; it allows us to show the outside world what we experience on the inside, and that’s something we can be very proud of.
Olivier Colleau, Executive Chairman of the Kiloutou Group
Nos dernières actualités
Retrouvez et partagez toutes les actualités du Groupe Kiloutou.
